JOY IS WHAT YOU MAKE OF IT.

JOY IS THE NEW BMW X1.

Built for you based on your needs and requirements.

Measuring up: facts and figures
on everything from the engine
to the wheelbase.

From the engine to accessories:
extensive vehicle information
described in detail.

360° view

The BMW X1 – all colours and wheel trims from all angles.

Highlights

The next best thing to a
test drive: the BMW X1
highlights.

Downloads

Spectacular views guaranteed:
desktop wallpapers for your PC or Mac, at home or at work.